Content Writer
We are currently seeking a dedicated Content Writer to join our UK Marketing team based in Kingswinford. This is an exciting opportunity for an enthusiastic individual to work with a global leading Automotive technology company that manufactures a full spectrum of Automotive products across several global brands.
Reporting directly to the Marketing Manager, but also working with the Head of our D2C team, you will be responsible for creating content for product descriptions, blog articles, social media and the company’s various websites.
The content writer's responsibilities include evaluating analytics to adjust content as needed, and regularly updating the company's various websites while promoting the company’s products, services, and capabilities not only through our own channels but also across various third-party platforms. You should also be able to follow editorial and brand guidelines when creating content. With several brands and thousands of different products to market, it is crucial that the Content Writer is able to switch their writing and brand messaging to suit the relevant brand and audience.
As a successful content writer in the digital world, you should keep abreast of the latest SEO techniques. Ultimately, a top-performing Content Writer should have a good understanding of SEO and be able to implement this when creating content for our digital platforms that in turn will increase reader engagement.
The Company
AAMP Global Ltd is a market leading manufacturer of aftermarket and original equipment manufacture (OEM) technology – we provide access to the latest in-vehicle technology, no matter the age of the vehicle.
Formed in 1987, we have over 30 years of experience providing innovative solutions to more than 7,000 customers, whether that’s enhanced audio equipment, improved safety features or in-vehicle entertainment. We are experts in vehicle electrical systems and we’re able to install new technology in both commercial and passenger vehicles.
The Benefits
- 20 days holiday (rising to 25 with service) plus eight Bank Holidays
- Pension Scheme
- Free Parking
We are proud of our enviable reputation which is built on the principles of providing a reliable, customer-focused and in-house service. In order to maintain our market position, we need exceptional people on the team. If you want to develop your career with a business that has a bright future, we would like to hear from you.
Your Role
As the Content Writer, specifically, you will be:
- Developing content for blogs, articles, product descriptions, social media, and the company’s various websites.
- Conducting research on industry-related topics in order to develop original content.
- Assisting the marketing team in developing content for advertising campaigns.
- Have excellent proofreading skills to check content for errors and inconsistencies.
- Editing and polishing existing content to improve readability.
- Conducting keyword research using SEO best practices to increase traffic to the company’s websites.
- Creating compelling headlines and body copy that will capture the attention of the target audience.
- Identifying customers’ needs and recommending new content to address gaps in the company's current content.
About you
To be considered for the Content Writer position, you will need:
- Previous experience in a similar role whereby you have worked in communications, marketing, English, journalism, or a related field.
- Proven content writing or copywriting experience.
- Outstanding attention to detail
- Have a good level of experience in writing content to achieve SEO best practices.
- Product content management experience, with the ability to consistently and effectively optimise the website content to help drive traffic, engagement, and sales.
- Proficient in all Microsoft Office applications.
- Proficient in using WordPress and WooCommerce.
- A portfolio of published articles.
- Excellent writing and editing skills.
- The ability to work in a fast-paced environment.
- The ability to handle multiple projects concurrently.
- Effective communication skills.
- Are able to use the Adobe suite including Photoshop, Illustrator and InDesign to support with image and content editing
- Experience in managing a range of Social media platforms at a professional level
The following experience would be advantageous but not essential
- Knowledge of the automotive industry
- Experience in writing content for the automotive industry
- Experience in creating and editing video content
- Has established contacts in PR and Media that can help accelerate our growth
- Good knowledge of Car Audio
- Experience in using eCommerce platforms such as Shopify, Magento etc.
AAMP Global Ltd. is an equal opportunities employer, we value diversity and are strongly committed to providing equal employment opportunities for all employees and all applicants for employment. Equal opportunities are the only acceptable way to conduct business and we believe that the more inclusive our environments are, the better our work will be.
So, if you are seeking your next challenge as our Content Writer, please apply.
General Data Protection Act – Privacy statement for potential applicants:
AAMP Global Ltd. receives your personal data when you apply directly for a role that has been advertised; this could be when you respond to a job post placed by AAMP Global Ltd. on a job board when you submit your CV through our website.
The below explains how we process personal data received into our organisation. When you send in you send in your CV through a job board or directly through our website you will be asked if you consent to us collecting and storing your personal information. This may include but is not restricted to your name, contact details, address, employment history, mobility and education.
During telephone conversations and face-to-face interviews, we may collect personal information with regards to employment preferences, strengths and work experience which may be stored on your personal record. This information facilitates our ability to support your job search and to provide a basis for recommendation when short-listing candidates for a particular role. By providing consent when you send in your CV you are providing permission for us to store this information. AAMP Global Ltd. will never share your personal information or curriculum vitae with a third party without your explicit consent.
If you are unsure about any of the above information, please do not hesitate to contact the HR Manager.
